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d’un artiste, comme l’illustre la campagne très remarquée des magasins Intermarche et la musique du groupe \u003Ca href=\"https://www.huffingtonpost.fr/culture/video/avant-les-victoires-2022-terrenoire-a-decolle-grace-a-cette-pub-intermarche_192626.html\">Terre Noire\u003C/a>\u003Cstrong> \u003C/strong>ou encore la collaboration outre atlantique entre la marque Lacoste et le FLEUR*, le \u003Ca href=\"https://fashionunited.fr/actualite/mode/le-fleur-reinvente-les-codes-lacoste/2023101133308\">label\u003C/a> de Tyler The Creator.\u003C/p>\n\n\n\n\u003Cp>La musique crée des associations, conscientes ou inconscientes, avec la marque, établissant des liens émotionnels avec le consommateur. En ce sens, elle demeure un atout essentiel pour l’efficacité d’une campagne publicitaire.\u003C/p>\n\n\n\n\u003Cp>Cette fusion entre la musique et la publicité s’est solidement ancrée dans notre culture, et malgré l’évolution des médias et des générations, elle continue d’innover et de captiver de nouveaux publics.\u003C/p>\n\n\n\n\u003Cp>Une part croissante de nos étudiants souhaitent s’orienter vers ces \u003Ca href=\"https://emic-paris.com/metier/\">métiers de la synchronisation musicale\u003C/a>\u003Cstrong> \u003C/strong>qui assurent les relations entre musique et publicité.\u003C/p>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Mais alors comment ça fonctionne ?\u003C/h2>\n\n\n\n\u003Cp>Il existe deux approches distinctes dans la gestion de la musique d’une campagne publicitaire. D’une part, certaines agences intègrent un département « audio/musique » au sein de leur structure de production interne, telles que \u003Ca href=\"https://www.else-france.com/\">Else/TBWA\u003C/a> ou \u003Ca href=\"https://france.publicisgroupe.com/section/agence/prodigious/\">Prodigious/Publicis\u003C/a>\u003Cstrong>.\u003C/strong> D’autre part, des structures de production externe, comme \u003Ca href=\"https://www.gum.paris/\">Gum\u003C/a>, \u003Ca href=\"https://schmooze.fr/\">Schmooze\u003C/a> ou The, offrent leurs services de manière indépendante, apportant une diversité créative. Ces deux modèles coexistent et offrent aux annonceurs des options variées pour avoir un levier musical puissant dans leur campagne. \u003C/p>\n\n\n\n\u003Cp>Les musiques ainsi choisies peuvent être des musiques dites du « commerce » issues des catalogues des nombreux labels de musique qui souhaitent licencier leur musique aux annonceurs ou issues des catalogues des librairies musicales comme \u003Ca href=\"https://www.universalproductionmusic.com/fr-fr\">Universal Production Music\u003C/a> dans laquelle \u003Ca href=\"https://www.linkedin.com/in/clemenceabouzeid/\">Clémence\u003C/a>, diplômée EMIC 2018, occupe le poste de productrice\u003Cstrong>.\u003C/strong>\u003C/p>\n\n\n\n\u003Ch3 class=\"wp-block-heading\">Pourquoi la musique dans une pub ?\u003C/h3>\n\n\n\n\u003Cp>La musique n’est pas un simple élément « décoratif » dans une publicité ; elle est, dans bien des cas, un levier stratégique à part entière. Elle renforce l’impact et l’efficacité des messages publicitaires en favorisant l’identification, la reconnaissance et l’attribution. \u003C/p>\n\n\n\n\u003Cp>Elle contribue à l’agrément en séduisant et en favorisant une connexion émotionnelle avec le produit. La musique permet également à la marque de s’approprier l’image de l’artiste, transférant ainsi les valeurs de sa musique à la marque.\u003C/p>\n\n\n\n\u003Cp>Si la musique en publicité n’est pas laissée au hasard, c’est parce qu’elle joue un rôle stratégique. Elle agit comme un agent « dopant », sonorisant les images et créant des objets audiovisuels qui vont au-delà de l’esthétique visuelle. Elle apporte du sens à l’histoire racontée, contribuant ainsi à l’identité de la marque ou du produit. Par exemple, l’utilisation du refrain du tube « Trop de bla bla » de Princess Erika (qu’elle a écrit, composé en 1988) dans une campagne de la MMA ou du titre « free » de Stevie Wonder dans une publicité de la Banque Populaire illustre comment la musique peut être intégrée pour renforcer les messages et les valeurs que la marque souhaite transmettre.\u003C/p>\n\n\n\n\u003Ch3 class=\"wp-block-heading\">Exemple de stratégie musique et campagne publicité\u003C/h3>\n\n\n\n\u003Cp>Deux principales stratégies émergent dans l’utilisation de la musique en publicité. \u003C/p>\n\n\n\n\u003Cp>La première, la stratégie de révélation/découverte, consiste à parier sur un titre actuel peu ou pas connu, mais à fort potentiel, pour incarner une image pionnière et innovante. \u003C/p>\n\n\n\n\u003Cp>Cette approche nécessite une anticipation des tendances musicales et une compréhension fine du public cible. La marque s’inscrit alors dans « l’air du temps ». C’est comme ça qu’en 2017 a été lancée la carrière de Simon Henner, alias French 79, dont le titre « Diamond Veins » avait été synchronisé dans une publicité McDonald’s.\u003C/p>\n\n\n\n\u003Cp>La seconde, la stratégie de récupération/recyclage, capitalise sur la familiarité d’une musique dans la mémoire collective pour exploiter son capital affectif et émotionnel. C’est le principe bien connu de « la madeleine de Proust » La musique devient ainsi un puissant moyen de susciter et de ressusciter des moments, des souvenirs et des sensations.\u003C/p>\n\n\n\n\u003Cp>L’utilisation de morceaux familiers peut évoquer des souvenirs positifs et créer une connexion immédiate avec le public.\u003C/p>\n\n\n\n\u003Cp>C’est le cas que nous évoquions avec Free ou encore These Boots Are Made For Walking dans les publicités Guerlain.\u003C/p>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Musique et publicité : intérêts convergents\u003C/h2>\n\n\n\n\u003Cp>À l’ère où les contenus publicitaires inondent notre quotidien, la musique conserve un rôle essentiel. Elle ne se limite pas à une simple fonction esthétique mais devient un élément stratégique, un « booster » qui permet de sonoriser des images, de créer des objets audiovisuels et de donner du sens à la narration publicitaire. Ainsi, malgré l’évolution des habitudes de consommation médiatique, la musique continuera à jouer un rôle crucial dans la publicité en raison de son pouvoir unique d’émouvoir, de captiver et de connecter avec le public.\u003C/p>\n\n\n\n\u003Cp>La synergie entre la musique et la publicité, nourrie par l’innovation constante, demeure un terrain fertile pour l’expression créative des artistes et la communication efficace de la marque.\u003C/p>\n\n\n\n\u003Cp>\u003C/p>\n",[720,767,773,779,785,791,797,803,809,815,821,827,833,839,845,851,857,863,869,875,881,887,893],{"blockName":721,"attrs":722,"innerBlocks":751,"innerHTML":766},"pan/image-text",{"reversed":95,"image":723,"imageId":724,"imageUrl":727,"imageWidthAttribute":734,"imageHeightAttribute":735},{"ID":724,"title":725,"filename":726,"url":727,"alt":725,"author":65,"description":47,"caption":47,"name":728,"date":729,"modified":730,"mime_type":731,"type":732,"icon":733,"width":734,"height":735,"sizes":736},3479,"musique et publicite","musique-et-publicite.jpg","https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite.jpg","musique-et-publicite","2024-01-29 12:31:10","2024-01-29 12:31:15","image/jpeg","image","https://api.emic-paris.com/wp/wp-includes/images/media/default.png",1000,1124,{"thumbnail":737,"thumbnail-width":738,"thumbnail-height":738,"medium":739,"medium-width":740,"medium-height":741,"medium_large":742,"medium_large-width":743,"medium_large-height":744,"large":727,"large-width":734,"large-height":735,"sample":745,"sample-width":746,"sample-height":747,"default":748,"default-width":749,"default-height":750,"fullwidth":727,"fullwidth-width":734,"fullwidth-height":735},"https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite-150x150.jpg",150,"https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite-267x300.jpg",267,300,"https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite-768x863.jpg",768,863,"https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite-420x472.jpg",420,472,"https://api.emic-paris.com/app/uploads/2024/01/musique-et-publicite-960x1079.jpg",960,1079,[752,759],{"blockName":753,"attrs":754,"innerBlocks":757,"innerHTML":758},"core/heading",{"textAlign":47,"content":47,"level":123,"placeholder":47,"lock":755,"align":47,"style":756,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Ch1 class=\"wp-block-heading\">Musique et publicité : un duo stratégique\u003C/h1>\n",{"blockName":760,"attrs":761,"innerBlocks":764,"innerHTML":765},"core/paragraph",{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":762,"style":763,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La symbiose entre la musique et la publicité remonte aux années 50 aux États-Unis, mais est-ce encore d'actualité dans l'ère actuelle, notamment avec la génération des 18-25 ans, qui semblent détourner leur regard des écrans télévisés et échapper aux publicités grâce à des outils tels que les adblocks ? \u003C/p>\n","\n\n\n\n",{"blockName":760,"attrs":768,"innerBlocks":771,"innerHTML":772},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":769,"style":770,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>L’utilisation de la musique dans une campagne publicitaire reste un levier puissant pour la stratégie de développement d’un artiste, comme l'illustre la campagne très remarquée des magasins Intermarche et la musique du groupe \u003Ca href=\"https://www.huffingtonpost.fr/culture/video/avant-les-victoires-2022-terrenoire-a-decolle-grace-a-cette-pub-intermarche_192626.html\">Terre Noire\u003C/a>\u003Cstrong> \u003C/strong>ou encore la collaboration outre atlantique entre la marque Lacoste et le FLEUR*, le \u003Ca href=\"https://fashionunited.fr/actualite/mode/le-fleur-reinvente-les-codes-lacoste/2023101133308\">label\u003C/a> de Tyler The Creator.\u003C/p>\n",{"blockName":760,"attrs":774,"innerBlocks":777,"innerHTML":778},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":775,"style":776,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La musique crée des associations, conscientes ou inconscientes, avec la marque, établissant des liens émotionnels avec le consommateur. En ce sens, elle demeure un atout essentiel pour l’efficacité d’une campagne publicitaire.\u003C/p>\n",{"blockName":760,"attrs":780,"innerBlocks":783,"innerHTML":784},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":781,"style":782,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Cette fusion entre la musique et la publicité s'est solidement ancrée dans notre culture, et malgré l'évolution des médias et des générations, elle continue d'innover et de captiver de nouveaux publics.\u003C/p>\n",{"blockName":760,"attrs":786,"innerBlocks":789,"innerHTML":790},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":787,"style":788,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Une part croissante de nos étudiants souhaitent s’orienter vers ces \u003Ca href=\"https://emic-paris.com/metier/\">métiers de la synchronisation musicale\u003C/a>\u003Cstrong> \u003C/strong>qui assurent les relations entre musique et publicité.\u003C/p>\n",{"blockName":753,"attrs":792,"innerBlocks":795,"innerHTML":796},{"textAlign":47,"content":47,"level":143,"placeholder":47,"lock":793,"align":47,"style":794,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Ch2 class=\"wp-block-heading\">Mais alors comment ça fonctionne ?\u003C/h2>\n",{"blockName":760,"attrs":798,"innerBlocks":801,"innerHTML":802},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":799,"style":800,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Il existe deux approches distinctes dans la gestion de la musique d'une campagne publicitaire. D'une part, certaines agences intègrent un département « audio/musique » au sein de leur structure de production interne, telles que \u003Ca href=\"https://www.else-france.com/\">Else/TBWA\u003C/a> ou \u003Ca href=\"https://france.publicisgroupe.com/section/agence/prodigious/\">Prodigious/Publicis\u003C/a>\u003Cstrong>.\u003C/strong> D'autre part, des structures de production externe, comme \u003Ca href=\"https://www.gum.paris/\">Gum\u003C/a>, \u003Ca href=\"https://schmooze.fr/\">Schmooze\u003C/a> ou The, offrent leurs services de manière indépendante, apportant une diversité créative. Ces deux modèles coexistent et offrent aux annonceurs des options variées pour avoir un levier musical puissant dans leur campagne. \u003C/p>\n",{"blockName":760,"attrs":804,"innerBlocks":807,"innerHTML":808},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":805,"style":806,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Les musiques ainsi choisies peuvent être des musiques dites du « commerce » issues des catalogues des nombreux labels de musique qui souhaitent licencier leur musique aux annonceurs ou issues des catalogues des librairies musicales comme \u003Ca href=\"https://www.universalproductionmusic.com/fr-fr\">Universal Production Music\u003C/a> dans laquelle \u003Ca href=\"https://www.linkedin.com/in/clemenceabouzeid/\">Clémence\u003C/a>, diplômée EMIC 2018, occupe le poste de productrice\u003Cstrong>.\u003C/strong>\u003C/p>\n",{"blockName":753,"attrs":810,"innerBlocks":813,"innerHTML":814},{"textAlign":47,"content":47,"level":156,"placeholder":47,"lock":811,"align":47,"style":812,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Ch3 class=\"wp-block-heading\">Pourquoi la musique dans une pub ?\u003C/h3>\n",{"blockName":760,"attrs":816,"innerBlocks":819,"innerHTML":820},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":817,"style":818,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La musique n'est pas un simple élément « décoratif » dans une publicité ; elle est, dans bien des cas, un levier stratégique à part entière. Elle renforce l'impact et l'efficacité des messages publicitaires en favorisant l'identification, la reconnaissance et l'attribution. \u003C/p>\n",{"blockName":760,"attrs":822,"innerBlocks":825,"innerHTML":826},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":823,"style":824,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Elle contribue à l'agrément en séduisant et en favorisant une connexion émotionnelle avec le produit. La musique permet également à la marque de s'approprier l'image de l'artiste, transférant ainsi les valeurs de sa musique à la marque.\u003C/p>\n",{"blockName":760,"attrs":828,"innerBlocks":831,"innerHTML":832},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":829,"style":830,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Si la musique en publicité n'est pas laissée au hasard, c'est parce qu'elle joue un rôle stratégique. Elle agit comme un agent \"dopant\", sonorisant les images et créant des objets audiovisuels qui vont au-delà de l'esthétique visuelle. Elle apporte du sens à l'histoire racontée, contribuant ainsi à l'identité de la marque ou du produit. Par exemple, l'utilisation du refrain du tube \"Trop de bla bla\" de Princess Erika (qu'elle a écrit, composé en 1988) dans une campagne de la MMA ou du titre \"free\" de Stevie Wonder dans une publicité de la Banque Populaire illustre comment la musique peut être intégrée pour renforcer les messages et les valeurs que la marque souhaite transmettre.\u003C/p>\n",{"blockName":753,"attrs":834,"innerBlocks":837,"innerHTML":838},{"textAlign":47,"content":47,"level":156,"placeholder":47,"lock":835,"align":47,"style":836,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Ch3 class=\"wp-block-heading\">Exemple de stratégie musique et campagne publicité\u003C/h3>\n",{"blockName":760,"attrs":840,"innerBlocks":843,"innerHTML":844},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":841,"style":842,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Deux principales stratégies émergent dans l'utilisation de la musique en publicité. \u003C/p>\n",{"blockName":760,"attrs":846,"innerBlocks":849,"innerHTML":850},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":847,"style":848,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La première, la stratégie de révélation/découverte, consiste à parier sur un titre actuel peu ou pas connu, mais à fort potentiel, pour incarner une image pionnière et innovante. \u003C/p>\n",{"blockName":760,"attrs":852,"innerBlocks":855,"innerHTML":856},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":853,"style":854,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>Cette approche nécessite une anticipation des tendances musicales et une compréhension fine du public cible. La marque s’inscrit alors dans « l’air du temps ». C'est comme ça qu'en 2017 a été lancée la carrière de Simon Henner, alias French 79, dont le titre \"Diamond Veins\" avait été synchronisé dans une publicité McDonald's.\u003C/p>\n",{"blockName":760,"attrs":858,"innerBlocks":861,"innerHTML":862},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":859,"style":860,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La seconde, la stratégie de récupération/recyclage, capitalise sur la familiarité d'une musique dans la mémoire collective pour exploiter son capital affectif et émotionnel. C’est le principe bien connu de « la madeleine de Proust » La musique devient ainsi un puissant moyen de susciter et de ressusciter des moments, des souvenirs et des sensations.\u003C/p>\n",{"blockName":760,"attrs":864,"innerBlocks":867,"innerHTML":868},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":865,"style":866,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>L'utilisation de morceaux familiers peut évoquer des souvenirs positifs et créer une connexion immédiate avec le public.\u003C/p>\n",{"blockName":760,"attrs":870,"innerBlocks":873,"innerHTML":874},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":871,"style":872,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>C’est le cas que nous évoquions avec Free ou encore These Boots Are Made For Walking dans les publicités Guerlain.\u003C/p>\n",{"blockName":753,"attrs":876,"innerBlocks":879,"innerHTML":880},{"textAlign":47,"content":47,"level":143,"placeholder":47,"lock":877,"align":47,"style":878,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Ch2 class=\"wp-block-heading\">Musique et publicité : intérêts convergents\u003C/h2>\n",{"blockName":760,"attrs":882,"innerBlocks":885,"innerHTML":886},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":883,"style":884,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>À l'ère où les contenus publicitaires inondent notre quotidien, la musique conserve un rôle essentiel. Elle ne se limite pas à une simple fonction esthétique mais devient un élément stratégique, un \"booster\" qui permet de sonoriser des images, de créer des objets audiovisuels et de donner du sens à la narration publicitaire. Ainsi, malgré l'évolution des habitudes de consommation médiatique, la musique continuera à jouer un rôle crucial dans la publicité en raison de son pouvoir unique d'émouvoir, de captiver et de connecter avec le public.\u003C/p>\n",{"blockName":760,"attrs":888,"innerBlocks":891,"innerHTML":892},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":889,"style":890,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>La synergie entre la musique et la publicité, nourrie par l'innovation constante, demeure un terrain fertile pour l'expression créative des artistes et la communication efficace de la marque.\u003C/p>\n",{"blockName":760,"attrs":894,"innerBlocks":897,"innerHTML":898},{"align":47,"content":47,"dropCap":95,"placeholder":47,"direction":47,"lock":895,"style":896,"backgroundColor":47,"textColor":47,"gradient":47,"className":47,"fontSize":47,"fontFamily":47},{},{},[],"\n\u003Cp>\u003C/p>\n",[],{"title":901,"description":902,"robots":903,"canonical":909,"og_locale":910,"og_type":911,"og_title":901,"og_description":902,"og_url":909,"og_site_name":912,"article_publisher":37,"article_published_time":913,"article_modified_time":914,"og_image":915,"author":917,"twitter_card":918,"twitter_creator":919,"twitter_site":919,"twitter_misc":920,"schema":922},"Musique et publicité : un duo stratégique | EMIC","Comment la musique s'impose dans la publicité : découvrez les enjeux, les métiers et les opportunités de ce duo stratégique 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15:09:16","image/webp",2560,1703,{"thumbnail":1002,"thumbnail-width":738,"thumbnail-height":738,"medium":1003,"medium-width":741,"medium-height":1004,"medium_large":1005,"medium_large-width":743,"medium_large-height":112,"large":1006,"large-width":1007,"large-height":1008,"sample":1009,"sample-width":746,"sample-height":1010,"default":1011,"default-width":749,"default-height":1012,"fullwidth":1013,"fullwidth-width":10,"fullwidth-height":1014},"https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-150x150.webp","https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-300x200.webp",200,"https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-768x511.webp","https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-1400x931.webp",1400,931,"https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-420x279.webp",279,"https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-960x639.webp",639,"https://api.emic-paris.com/app/uploads/2023/11/Prepa-EMIC-scaled-1-2048x1362.webp",1362,"Industries 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style=\"font-weight: 400;\">EMIC 1re année est une formation généraliste en management permettant d’intégrer les 2e et 3e années de l’EMIC dans les meilleures conditions. Tous les aspects du \u003Cstrong>management\u003C/strong>, du \u003Cstrong>marketing\u003C/strong>, du \u003Cstrong>droit\u003C/strong> et de la\u003Cstrong> gestion de projets\u003C/strong> sont enseignés. La formation est complétée par un module spécifique de \u003Cstrong>découverte des industries créatives\u003C/strong> et d’une \u003Cstrong>première expérience professionnelle\u003C/strong> de 6 mois dans ce secteur (stage obligatoire).\u003C/span>\u003C/p>\n",{"title":1030,"description":1031},"Cette formation vous intéresse ? ","\u003Cp>Téléchargez notre brochure ou notre dossier de candidature concernant la formation “EMIC 1re année”.\u003Cbr />\nSi vous avez déjà un BAC+3, \u003Ca href=\"https://emic-paris.com/formation/\">découvrez nos autres formations\u003C/a>.\u003C/p>\n",{"id":370,"name":276,"taxonomy":1033,"url":1034,"alt_name":1035},"training_type","https://emic-paris.com/?training_type=prepa-emic","EMIC\u003Cbr />\r\n1\u003Csup>re\u003C/sup> année",{"title":290,"url":289,"image":1037,"alt_title":1054,"theme_color":1016,"prerequisite":1055,"duration":1056,"diploma":1057,"pace":1020,"school_start":1058,"hero":1059,"banner":1066,"application_url":12,"documentation_url":14,"training_type":1068,"id":293},{"ID":1038,"title":1039,"filename":1040,"url":1041,"alt":1042,"author":65,"description":47,"caption":47,"name":1043,"date":1044,"modified":1045,"mime_type":731,"type":732,"icon":733,"width":999,"height":1000,"sizes":1046},16939,"Master-1-manager-des-industries-creatives-scaled","Master-1-manager-des-industries-creatives-scaled-1.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1.jpg","manager-des-industries-creatives master","master-1-manager-des-industries-creatives-scaled","2026-06-10 15:11:23","2026-06-10 15:11:38",{"thumbnail":1047,"thumbnail-width":738,"thumbnail-height":738,"medium":1048,"medium-width":741,"medium-height":1004,"medium_large":1049,"medium_large-width":743,"medium_large-height":112,"large":1050,"large-width":1007,"large-height":1008,"sample":1051,"sample-width":746,"sample-height":1010,"default":1052,"default-width":749,"default-height":1012,"fullwidth":1053,"fullwidth-width":10,"fullwidth-height":1014},"https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-150x150.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-300x200.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-768x511.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-1400x931.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-420x279.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-960x639.jpg","https://api.emic-paris.com/app/uploads/2023/07/Master-1-manager-des-industries-creatives-scaled-1-2048x1362.jpg","Industries Créatives - Niveau 2","Bac+3 (Licence 3)","1 an (Bac +4)","Non certifiant (Bac+4)","14 septembre 2026",{"image":1060,"description":1065},{"ID":1038,"id":1038,"title":1039,"filename":1040,"filesize":1061,"url":1041,"link":1062,"alt":1042,"author":65,"description":47,"caption":47,"name":1043,"status":67,"uploaded_to":293,"date":1044,"modified":1045,"menu_order":68,"mime_type":731,"type":732,"subtype":1063,"icon":733,"width":999,"height":1000,"sizes":1064},293379,"https://emic-paris.com/formation/management-des-industries-creatives/master-1-manager-des-industries-creatives-scaled/","jpeg",{"thumbnail":1047,"thumbnail-width":738,"thumbnail-height":738,"medium":1048,"medium-width":741,"medium-height":1004,"medium_large":1049,"medium_large-width":743,"medium_large-height":112,"large":1050,"large-width":1007,"large-height":1008,"sample":1051,"sample-width":746,"sample-height":1010,"default":1052,"default-width":749,"default-height":1012,"fullwidth":1053,"fullwidth-width":10,"fullwidth-height":1014},"\u003Cp>EMIC 2e année est un \u003Cstrong>tronc commun\u003C/strong> permettant de renforcer les \u003Cstrong>disciplines transversales\u003C/strong>, d’introduire les \u003Cstrong>spécificités des industries de la musique et de l’audiovisuel\u003C/strong> et de débuter une \u003Cstrong>approche opérationnelle\u003C/strong> de ces secteurs, pour une meilleure insertion en 3e année.\u003C/p>\n",{"title":1030,"description":1067},"\u003Cp>Téléchargez notre brochure ou notre dossier de candidature concernant la formation “EMIC 2e année”.\u003Cbr />\nSi vous avez déjà un BAC+4, \u003Ca href=\"https://emic-paris.com/formation/\">découvrez nos autres formations\u003C/a>.\u003C/p>\n",{"id":356,"name":290,"taxonomy":1033,"url":1069,"alt_name":1070},"https://emic-paris.com/?training_type=mba-1ere-annee-industries-creatives","EMIC \u003Cbr />\r\n2\u003Csup>e\u003C/sup> année",{"title":1072,"url":303,"image":1073,"alt_title":1091,"theme_color":1092,"prerequisite":1093,"duration":1094,"diploma":1095,"pace":1096,"school_start":1097,"hero":1098,"banner":1104,"application_url":12,"documentation_url":14,"training_type":1106,"id":307},"Manager des Industries Audiovisuelles",{"ID":1074,"title":1075,"filename":1076,"url":1077,"alt":1075,"author":65,"description":47,"caption":47,"name":1078,"date":1079,"modified":1080,"mime_type":998,"type":732,"icon":733,"width":1081,"height":734,"sizes":1082},16940,"master-2-manager-des-industries-audiovisuelles","master-2-manager-des-industries-audiovisuelles.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles.webp","master-2-manager-des-industries-audiovisuelles-2","2026-06-10 15:13:27","2026-06-10 15:13:32",1200,{"thumbnail":1083,"thumbnail-width":738,"thumbnail-height":738,"medium":1084,"medium-width":741,"medium-height":1085,"medium_large":1086,"medium_large-width":743,"medium_large-height":1087,"large":1077,"large-width":1081,"large-height":734,"sample":1088,"sample-width":746,"sample-height":296,"default":1089,"default-width":749,"default-height":1090,"fullwidth":1077,"fullwidth-width":1081,"fullwidth-height":734},"https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles-150x150.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles-300x250.webp",250,"https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles-768x640.webp",640,"https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles-420x350.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-audiovisuelles-960x800.webp",800,"Audiovisuel","green","Bac+4 (Master 1)","1 an (Bac+5)","Titre de niveau 7","Alternance : 4j entreprise / 1j formation","12 octobre 2026",{"image":1099,"description":1103},{"ID":1074,"id":1074,"title":1075,"filename":1076,"filesize":1100,"url":1077,"link":1101,"alt":1075,"author":65,"description":47,"caption":47,"name":1078,"status":67,"uploaded_to":307,"date":1079,"modified":1080,"menu_order":68,"mime_type":998,"type":732,"subtype":1026,"icon":733,"width":1081,"height":734,"sizes":1102},63562,"https://emic-paris.com/formation/mba-production-tv-digital-cinema/master-2-manager-des-industries-audiovisuelles-2/",{"thumbnail":1083,"thumbnail-width":738,"thumbnail-height":738,"medium":1084,"medium-width":741,"medium-height":1085,"medium_large":1086,"medium_large-width":743,"medium_large-height":1087,"large":1077,"large-width":1081,"large-height":734,"sample":1088,"sample-width":746,"sample-height":296,"default":1089,"default-width":749,"default-height":1090,"fullwidth":1077,"fullwidth-width":1081,"fullwidth-height":734},"\u003Cp>\u003Cspan data-metadata=\"<!--(figmeta)eyJmaWxlS2V5IjoiN0FGbzN6ZVNWVmtsdlFrWk81R0dUTCIsInBhc3RlSUQiOjIwODI2MTMyOTksImRhdGFUeXBlIjoic2NlbmUifQo=(/figmeta)-->\">\u003C/span>Formation opérationnelle, en \u003Cstrong>alternance\u003C/strong>, aux métiers de management de la \u003Cstrong>production audiovisuelle\u003C/strong>, du marketing et de la \u003Cstrong>distribution\u003C/strong>, dans les secteurs de la TV, du digital, du cinéma, du brand content, de la publicité et des contenus web.\u003C/p>\n",{"title":1030,"description":1105},"\u003Cp>Téléchargez notre brochure ou notre dossier de candidature concernant la formation “Manager des Industries Audiovisuelles”.\u003Cbr />\nSi vous n’avez pas de BAC+4, \u003Ca href=\"https://emic-paris.com/formation/\">découvrez nos autres formations\u003C/a>.\u003C/p>\n",{"id":329,"name":1107,"taxonomy":1033,"url":1108,"alt_name":1109},"EMIC 3e année Audiovisuel","https://emic-paris.com/?training_type=mba-2eme-audiovisuel","EMIC \u003Cbr />\r\n3\u003Csup>e\u003C/sup> année",{"title":1111,"url":317,"image":1112,"alt_title":936,"theme_color":1126,"prerequisite":1093,"duration":1094,"diploma":1095,"pace":1127,"school_start":1128,"hero":1129,"banner":1135,"application_url":12,"documentation_url":14,"training_type":1137,"id":321},"Manager des Industries Musicales et du Spectacle Vivant - option Musique",{"ID":1113,"title":1114,"filename":1115,"url":1116,"alt":1114,"author":65,"description":47,"caption":47,"name":1117,"date":1118,"modified":1119,"mime_type":998,"type":732,"icon":733,"width":1081,"height":734,"sizes":1120},16941,"master-2-manager-des-industries-musicales","master-2-manager-des-industries-musicales.webp","https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales.webp","master-2-manager-des-industries-musicales-2","2026-06-10 15:14:44","2026-06-10 15:14:48",{"thumbnail":1121,"thumbnail-width":738,"thumbnail-height":738,"medium":1122,"medium-width":741,"medium-height":1085,"medium_large":1123,"medium_large-width":743,"medium_large-height":1087,"large":1116,"large-width":1081,"large-height":734,"sample":1124,"sample-width":746,"sample-height":296,"default":1125,"default-width":749,"default-height":1090,"fullwidth":1116,"fullwidth-width":1081,"fullwidth-height":734},"https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales-150x150.webp","https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales-300x250.webp","https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales-768x640.webp","https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales-420x350.webp","https://api.emic-paris.com/app/uploads/2023/08/master-2-manager-des-industries-musicales-960x800.webp","orange","Alternance : 4j entreprise / 1j cours","21 septembre 2026",{"image":1130,"description":1134},{"ID":1113,"id":1113,"title":1114,"filename":1115,"filesize":1131,"url":1116,"link":1132,"alt":1114,"author":65,"description":47,"caption":47,"name":1117,"status":67,"uploaded_to":321,"date":1118,"modified":1119,"menu_order":68,"mime_type":998,"type":732,"subtype":1026,"icon":733,"width":1081,"height":734,"sizes":1133},76280,"https://emic-paris.com/formation/mba-manager-des-industries-musicales/master-2-manager-des-industries-musicales-2/",{"thumbnail":1121,"thumbnail-width":738,"thumbnail-height":738,"medium":1122,"medium-width":741,"medium-height":1085,"medium_large":1123,"medium_large-width":743,"medium_large-height":1087,"large":1116,"large-width":1081,"large-height":734,"sample":1124,"sample-width":746,"sample-height":296,"default":1125,"default-width":749,"default-height":1090,"fullwidth":1116,"fullwidth-width":1081,"fullwidth-height":734},"\u003Cp>\u003Cspan data-metadata=\"<!--(figmeta)eyJmaWxlS2V5IjoiN0FGbzN6ZVNWVmtsdlFrWk81R0dUTCIsInBhc3RlSUQiOjIwODI2MTMyOTksImRhdGFUeXBlIjoic2NlbmUifQo=(/figmeta)-->\">\u003C/span>Formation opérationnelle, en \u003Cstrong>alternance\u003C/strong>, aux métiers de la \u003Cstrong>production musicale\u003C/strong>, accompagnement et développement d’artiste, \u003Cstrong>label de musique\u003C/strong>, production d’artiste, \u003Cstrong>édition musicale\u003C/strong>, manager d’artiste…\u003C/p>\n",{"title":1030,"description":1136},"\u003Cp>Téléchargez notre brochure ou notre dossier de candidature concernant la formation “Manager des Industries Musicales”.\u003Cbr />\nSi vous n’avez pas de BAC+4, \u003Ca href=\"https://emic-paris.com/formation/\">découvrez nos autres formations\u003C/a>.\u003C/p>\n",{"id":301,"name":1138,"taxonomy":1033,"url":1139,"alt_name":1109},"EMIC 3e année Musique","https://emic-paris.com/?training_type=mba-2eme-annee-musique",{"title":1141,"url":331,"image":1142,"alt_title":1158,"theme_color":1159,"prerequisite":1093,"duration":1094,"diploma":1095,"pace":1160,"school_start":1161,"hero":1162,"banner":1168,"application_url":12,"documentation_url":14,"training_type":1171,"id":334},"Manager des Industries Musicales et du Spectacle Vivant - option Spectacle Vivant",{"ID":1143,"title":1144,"filename":1145,"url":1146,"alt":1144,"author":65,"description":47,"caption":47,"name":1147,"date":1148,"modified":1149,"mime_type":998,"type":732,"icon":733,"width":1150,"height":734,"sizes":1151},16942,"master-2-manager-des-industries-spectacle-vivant","master-2-manager-des-industries-spectacle-vivant.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant.webp","master-2-manager-des-industries-spectacle-vivant-2","2026-06-10 15:15:50","2026-06-10 15:15:55",1201,{"thumbnail":1152,"thumbnail-width":738,"thumbnail-height":738,"medium":1153,"medium-width":741,"medium-height":1085,"medium_large":1154,"medium_large-width":743,"medium_large-height":1012,"large":1146,"large-width":1150,"large-height":734,"sample":1155,"sample-width":746,"sample-height":296,"default":1156,"default-width":749,"default-height":1157,"fullwidth":1146,"fullwidth-width":1150,"fullwidth-height":734},"https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant-150x150.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant-300x250.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant-768x639.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant-420x350.webp","https://api.emic-paris.com/app/uploads/2023/07/master-2-manager-des-industries-spectacle-vivant-960x799.webp",799,"Spectacle Vivant","yellow","Alternance 4j entreprise / 1j cours","28 septembre 2026",{"image":1163,"description":1167},{"ID":1143,"id":1143,"title":1144,"filename":1145,"filesize":1164,"url":1146,"link":1165,"alt":1144,"author":65,"description":47,"caption":47,"name":1147,"status":67,"uploaded_to":334,"date":1148,"modified":1149,"menu_order":68,"mime_type":998,"type":732,"subtype":1026,"icon":733,"width":1150,"height":734,"sizes":1166},74254,"https://emic-paris.com/formation/mba-manager-des-industries-musicales-spe-live/master-2-manager-des-industries-spectacle-vivant-2/",{"thumbnail":1152,"thumbnail-width":738,"thumbnail-height":738,"medium":1153,"medium-width":741,"medium-height":1085,"medium_large":1154,"medium_large-width":743,"medium_large-height":1012,"large":1146,"large-width":1150,"large-height":734,"sample":1155,"sample-width":746,"sample-height":296,"default":1156,"default-width":749,"default-height":1157,"fullwidth":1146,"fullwidth-width":1150,"fullwidth-height":734},"\u003Cp>La 3e année de l’EMIC, option Spectacle Vivant, est une formation au management du spectacle vivant en alternance, accessible après un Bac+4. Elle prépare aux métiers de la production, de la diffusion, de la commercialisation et de la promotion de spectacles musicaux, en salles, théâtres, Zéniths, arenas et festivals, qu’ils soient privés, publics ou hybrides.\u003C/p>\n",{"title":1169,"description":1170},"Intégrer la formation spectacle vivant après un Bac+4","\u003Cp>L’admission en 3e année option Spectacle Vivant est ouverte aux titulaires d’un \u003Cstrong>Bac+4 (Master 1)\u003C/strong>, sur dossier et entretien.\u003C/p>\n\u003Cp>Si vous n’avez pas de Bac+4, \u003Ca href=\"https://emic-paris.com/formation/\">découvrez nos autres formations\u003C/a> , notamment la \u003Ca href=\"https://emic-paris.com/formation/management-des-industries-creatives/\">2e année en management des industries culturelles et créatives\u003C/a>, qui prépare l’entrée en 3e année.\u003C/p>\n\u003Cp>\u003Ca href=\"https://emic-paris.com/brochure/\">Télécharger la brochure\u003C/a> · \u003Ca href=\"https://emic-paris.com/candidature/\">Dossier de candidature\u003C/a>\u003C/p>\n",{"id":315,"name":1172,"taxonomy":1033,"url":1173,"alt_name":1109},"EMIC 3e année Spectacle Vivant","https://emic-paris.com/?training_type=mba-2eme-live",{"title":1175,"url":344,"image":1176,"alt_title":1198,"theme_color":1159,"prerequisite":1199,"duration":1200,"diploma":1201,"pace":1202,"school_start":1203,"hero":1204,"banner":1211,"application_url":12,"documentation_url":14,"training_type":1214,"id":347},"Régisseur(se) de production de spectacles et d'événements musicaux",{"ID":1177,"title":1178,"filename":1179,"url":1180,"alt":1178,"author":65,"description":47,"caption":47,"name":1181,"date":1182,"modified":1183,"mime_type":1184,"type":732,"icon":733,"width":1185,"height":743,"sizes":1186},18265,"Formation_regisseur","Formation_regisseur.png","https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur.png","formation_regisseur","2026-10-07 12:55:39","2026-10-14 09:55:52","image/png",1408,{"thumbnail":1187,"thumbnail-width":738,"thumbnail-height":738,"medium":1188,"medium-width":741,"medium-height":1189,"medium_large":1190,"medium_large-width":743,"medium_large-height":1191,"large":1192,"large-width":1007,"large-height":1193,"sample":1194,"sample-width":746,"sample-height":1195,"default":1196,"default-width":749,"default-height":1197,"fullwidth":1180,"fullwidth-width":1185,"fullwidth-height":743},"https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-150x150.png","https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-300x164.png",164,"https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-768x419.png",419,"https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-1400x764.png",764,"https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-420x229.png",229,"https://api.emic-paris.com/app/uploads/2026/10/Formation_regisseur-960x524.png",524,"Régisseur du spectacle vivant","Bac+2 ou diplôme de niveau 5","1 an (12 mois)","Titre RNCP de niveau 6","Alternance ou stage (voir calendrier)","4 octobre 2027",{"image":1205,"description":1210},{"ID":1177,"id":1177,"title":1178,"filename":1179,"filesize":1206,"url":1180,"link":1207,"alt":1178,"author":65,"description":47,"caption":47,"name":1181,"status":67,"uploaded_to":347,"date":1182,"modified":1183,"menu_order":68,"mime_type":1184,"type":732,"subtype":1208,"icon":733,"width":1185,"height":743,"sizes":1209},1753222,"https://emic-paris.com/formation/formation-regisseur/formation_regisseur/","png",{"thumbnail":1187,"thumbnail-width":738,"thumbnail-height":738,"medium":1188,"medium-width":741,"medium-height":1189,"medium_large":1190,"medium_large-width":743,"medium_large-height":1191,"large":1192,"large-width":1007,"large-height":1193,"sample":1194,"sample-width":746,"sample-height":1195,"default":1196,"default-width":749,"default-height":1197,"fullwidth":1180,"fullwidth-width":1185,"fullwidth-height":743},"\u003Cp>La formation Régisseur du spectacle vivant est une formation de 12 mois en alternance, accessible après un Bac+2 et est également ouverte aux personnes en reconversion. Opérationnelle et technique, elle forme aux métiers de la régie de spectacles musicaux (salles, théâtres, Zéniths, arenas et festivals, privés, publics ou hybrides) ainsi qu’à la régie d’artiste chez un producteur de spectacles. Elle est conçue en partenariat avec les Formations d’Issoudun.\u003C/p>\n",{"title":1212,"description":1213},"Cette formation vous intéresse ?","\u003Cp>La formation Régisseur du spectacle vivant est accessible aux titulaires d’un \u003Cstrong>Bac+2\u003C/strong>. Elle est également ouverte aux personnes en reconversion, dans le cadre de la formation professionnelle.\u003C/p>\n",{"id":411,"name":1215,"taxonomy":1033,"url":1216,"alt_name":1217},"Formation Régisseur","https://emic-paris.com/?training_type=formation-regisseur","Régisseur",{"title":1219,"url":358,"image":1220,"alt_title":1236,"theme_color":1237,"prerequisite":1238,"duration":1239,"diploma":1240,"pace":1241,"school_start":1242,"hero":1243,"banner":1249,"application_url":47,"documentation_url":14,"training_type":1252,"id":362},"Réussir son projet entrepreneurial de management d’artiste dans le secteur musical",{"ID":1221,"title":1222,"filename":1223,"url":1224,"alt":1225,"author":65,"description":47,"caption":47,"name":1226,"date":1227,"modified":1228,"mime_type":998,"type":732,"icon":733,"width":1185,"height":743,"sizes":1229},16943,"manager_studio_artiste","manager_studio_artiste.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste.webp","formation manager d'artiste","manager_studio_artiste-2","2026-06-10 15:18:18","2026-06-10 15:18:31",{"thumbnail":1230,"thumbnail-width":738,"thumbnail-height":738,"medium":1231,"medium-width":741,"medium-height":1189,"medium_large":1232,"medium_large-width":743,"medium_large-height":1191,"large":1233,"large-width":1007,"large-height":1193,"sample":1234,"sample-width":746,"sample-height":1195,"default":1235,"default-width":749,"default-height":1197,"fullwidth":1224,"fullwidth-width":1185,"fullwidth-height":743},"https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-150x150.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-300x164.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-768x419.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-1400x764.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-420x229.webp","https://api.emic-paris.com/app/uploads/2024/03/manager_studio_artiste-960x524.webp","Management d'Artiste","black","Bac","10 jours","Certification RS7066 (Répertoire spécifique)","Temps plein","22 février 2027",{"image":1244,"description":1248},{"ID":1221,"id":1221,"title":1222,"filename":1223,"filesize":1245,"url":1224,"link":1246,"alt":1225,"author":65,"description":47,"caption":47,"name":1226,"status":67,"uploaded_to":362,"date":1227,"modified":1228,"menu_order":68,"mime_type":998,"type":732,"subtype":1026,"icon":733,"width":1185,"height":743,"sizes":1247},145210,"https://emic-paris.com/formation/csma/manager_studio_artiste-2/",{"thumbnail":1230,"thumbnail-width":738,"thumbnail-height":738,"medium":1231,"medium-width":741,"medium-height":1189,"medium_large":1232,"medium_large-width":743,"medium_large-height":1191,"large":1233,"large-width":1007,"large-height":1193,"sample":1234,"sample-width":746,"sample-height":1195,"default":1235,"default-width":749,"default-height":1197,"fullwidth":1224,"fullwidth-width":1185,"fullwidth-height":743},"\u003Cp>\u003Cspan style=\"font-weight: 400;\">Pour répondre aux enjeux de professionnalisation du management d’artistes, EMIC propose, en collaboration avec l’UMAN (Union des Manageuses et Managers de la Musique), une formation intensive de deux semaines dédiée aux porteur·euses de projets dans les musiques actuelles.\u003C/span>\u003C/p>\n\u003Cp>\u003Cstrong>Eligible CPF. Date de la prochaine session : du 22 février au 5 mars 2027\u003C/strong>\u003C/p>\n\u003Cp>\u003C!-- notionvc: b177b7a2-656a-4ef7-9e54-6bfc3027d359 -->\u003C/p>\n",{"title":1250,"description":1251},"Cette formation courte vous intéresse ?","\u003Cp>Pour s’inscrire à la formation courte, \u003Ca href=\"https://docs.google.com/forms/d/e/1FAIpQLSfoeVfjasFCNdh9rKLOUHEgOaCudM2lftBEzRtXd4ZtIJozJw/viewform?usp=header\">merci de remplir ce formulaire\u003C/a> (\u003Cstrong>avant le 20 janvier 2027\u003C/strong>) qui vous demandera :\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cspan>Nom, prénom\u003C/span>\u003C/li>\n\u003Cli>\u003Cspan>Email\u003C/span>\u003C/li>\n\u003Cli>\u003Cspan>Téléphone\u003C/span>\u003C/li>\n\u003Cli>\u003Cspan>CV\u003C/span>\u003C/li>\n\u003Cli>\u003Cspan>Lettre de motivation\u003C/span>\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cspan>Vous avez des questions ? Ecrivez à \u003Ca href=\"mailto:formation-csma@emicparis.com\">formation-csma@emicparis.com\u003C/a>\u003C/span>\u003C/p>\n",{"id":396,"name":1253,"taxonomy":1033,"url":1254,"alt_name":47},"Formation Courte","https://emic-paris.com/?training_type=projet-entrepreneurial-de-management-dartiste",{"count":207,"limit":329,"page":123,"max_num_pages":123},{"title":716,"date":1257,"url":909,"image":1258,"categories":1260,"id":713},"2024-01-10",{"ID":724,"title":725,"filename":726,"url":727,"alt":725,"author":65,"description":47,"caption":47,"name":728,"date":729,"modified":730,"mime_type":731,"type":732,"icon":733,"width":734,"height":735,"sizes":1259},{"thumbnail":737,"thumbnail-width":738,"thumbnail-height":738,"medium":739,"medium-width":740,"medium-height":741,"medium_large":742,"medium_large-width":743,"medium_large-height":744,"large":727,"large-width":734,"large-height":735,"sample":745,"sample-width":746,"sample-height":747,"default":748,"default-width":749,"default-height":750,"fullwidth":727,"fullwidth-width":734,"fullwidth-height":735},[1261],{"id":220,"name":936,"taxonomy":1262,"url":1263},"category","https://emic-paris.com/actualites/category/musique/",[1265,1291,1324,1355],{"title":1266,"date":1267,"url":1268,"image":1269,"categories":1288,"id":1290},"Marché de la musique enregistrée en France","2026-03-24","https://emic-paris.com/actualites/marche-de-la-musique-enregistree-en-france/",{"ID":1270,"title":1271,"filename":1272,"url":1273,"alt":1271,"author":65,"description":47,"caption":47,"name":1274,"date":1275,"modified":1276,"mime_type":1184,"type":732,"icon":733,"width":1277,"height":1278,"sizes":1279},15358,"SNEP2025","SNEP2025.png","https://api.emic-paris.com/app/uploads/2026/03/SNEP2025.png","snep2025","2026-03-19 09:56:06","2026-03-19 09:56:12",1332,1066,{"thumbnail":1280,"thumbnail-width":738,"thumbnail-height":738,"medium":1281,"medium-width":741,"medium-height":1282,"medium_large":1283,"medium_large-width":743,"medium_large-height":1284,"large":1273,"large-width":1277,"large-height":1278,"sample":1285,"sample-width":746,"sample-height":1286,"default":1287,"default-width":749,"default-height":743,"fullwidth":1273,"fullwidth-width":1277,"fullwidth-height":1278},"https://api.emic-paris.com/app/uploads/2026/03/SNEP2025-150x150.png","https://api.emic-paris.com/app/uploads/2026/03/SNEP2025-300x240.png",240,"https://api.emic-paris.com/app/uploads/2026/03/SNEP2025-768x615.png",615,"https://api.emic-paris.com/app/uploads/2026/03/SNEP2025-420x336.png",336,"https://api.emic-paris.com/app/uploads/2026/03/SNEP2025-960x768.png",[1289],{"id":220,"name":936,"taxonomy":1262,"url":1263},15354,{"title":1292,"date":1293,"url":1294,"image":1295,"categories":1313,"id":1323},"2026 : l'EMIC réaffirme sa mission","2026-01-07","https://emic-paris.com/actualites/2026-lemic-reaffirme-sa-mission/",{"ID":1296,"title":1297,"filename":1298,"url":1299,"alt":1300,"author":65,"description":47,"caption":47,"name":1301,"date":1302,"modified":1303,"mime_type":1184,"type":732,"icon":733,"width":1304,"height":1305,"sizes":1306},14068,"PanoramaICC2025","PanoramaICC2025.png","https://api.emic-paris.com/app/uploads/2026/01/PanoramaICC2025.png","Panorama ICC 2025","panoramaicc2025","2026-01-06 14:23:23","2026-01-06 14:23:31",769,442,{"thumbnail":1307,"thumbnail-width":738,"thumbnail-height":738,"medium":1308,"medium-width":741,"medium-height":1309,"medium_large":1299,"medium_large-width":743,"medium_large-height":1310,"large":1299,"large-width":1304,"large-height":1305,"sample":1311,"sample-width":746,"sample-height":1312,"default":1299,"default-width":1304,"default-height":1305,"fullwidth":1299,"fullwidth-width":1304,"fullwidth-height":1305},"https://api.emic-paris.com/app/uploads/2026/01/PanoramaICC2025-150x150.png","https://api.emic-paris.com/app/uploads/2026/01/PanoramaICC2025-300x172.png",172,441,"https://api.emic-paris.com/app/uploads/2026/01/PanoramaICC2025-420x241.png",241,[1314,1316,1319,1322],{"id":207,"name":1091,"taxonomy":1262,"url":1315},"https://emic-paris.com/actualites/category/audiovisuel/",{"id":195,"name":1317,"taxonomy":1262,"url":1318},"EMIC","https://emic-paris.com/actualites/category/emic/",{"id":233,"name":1320,"taxonomy":1262,"url":1321},"Live","https://emic-paris.com/actualites/category/live/",{"id":220,"name":936,"taxonomy":1262,"url":1263},14067,{"title":1325,"date":1326,"url":1327,"image":1328,"categories":1351,"id":1354},"UMAN x EMIC","2025-10-21","https://emic-paris.com/actualites/uman-x-emic/",{"ID":1329,"title":1330,"filename":1331,"url":1332,"alt":1330,"author":65,"description":47,"caption":47,"name":1333,"date":1334,"modified":1335,"mime_type":731,"type":732,"icon":733,"width":1336,"height":999,"sizes":1337},13416,"UMAN MaMA","UMAN-MaMA.jpg","https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-scaled.jpg","uman-mama","2025-10-21 08:41:46","2025-10-21 08:41:59",1920,{"thumbnail":1338,"thumbnail-width":738,"thumbnail-height":738,"medium":1339,"medium-width":1340,"medium-height":741,"medium_large":1341,"medium_large-width":743,"medium_large-height":1342,"large":1343,"large-width":1007,"large-height":1344,"sample":1345,"sample-width":746,"sample-height":1346,"default":1347,"default-width":749,"default-height":1348,"fullwidth":1349,"fullwidth-width":10,"fullwidth-height":1350},"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-150x150.jpg","https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-225x300.jpg",225,"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-768x1024.jpg",1024,"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-1400x1867.jpg",1867,"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-420x560.jpg",560,"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-960x1280.jpg",1280,"https://api.emic-paris.com/app/uploads/2025/10/UMAN-MaMA-2048x2731.jpg",2731,[1352,1353],{"id":195,"name":1317,"taxonomy":1262,"url":1318},{"id":220,"name":936,"taxonomy":1262,"url":1263},13415,{"title":1356,"date":1357,"url":1358,"image":1359,"categories":1376,"id":1378},"Le marché français de la musique au 1er semestre 2025","2025-09-10","https://emic-paris.com/actualites/le-marche-francais-de-la-musique-au-1er-semestre-2025/",{"ID":1360,"title":1361,"filename":1362,"url":1363,"alt":1361,"author":65,"description":47,"caption":47,"name":1364,"date":1365,"modified":1366,"mime_type":1184,"type":732,"icon":733,"width":1367,"height":1368,"sizes":1369},13063,"rapport SNEP","rapport-SNEP.png","https://api.emic-paris.com/app/uploads/2025/09/rapport-SNEP.png","rapport-snep","2025-09-10 07:58:22","2025-09-10 07:58:27",820,574,{"thumbnail":1370,"thumbnail-width":738,"thumbnail-height":738,"medium":1371,"medium-width":741,"medium-height":1372,"medium_large":1373,"medium_large-width":743,"medium_large-height":685,"large":1363,"large-width":1367,"large-height":1368,"sample":1374,"sample-width":746,"sample-height":1375,"default":1363,"default-width":1367,"default-height":1368,"fullwidth":1363,"fullwidth-width":1367,"fullwidth-height":1368},"https://api.emic-paris.com/app/uploads/2025/09/rapport-SNEP-150x150.png","https://api.emic-paris.com/app/uploads/2025/09/rapport-SNEP-300x210.png",210,"https://api.emic-paris.com/app/uploads/2025/09/rapport-SNEP-768x538.png","https://api.emic-paris.com/app/uploads/2025/09/rapport-SNEP-420x294.png",294,[1377],{"id":220,"name":936,"taxonomy":1262,"url":1263},13060,1793188242204]